Ari Mathae

Podcast Producer & Sound Designer

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To Be or Not to Be: Choose-Your-Own Approach to Classic Lit

April 16, 2019 by Ari Mathae in Marketing

Choose-your-own stories are making a big comeback, and this time they’re targeted at adult audiences. Interactive books like these are about being able to play around in a familiar world, make mistakes, and try again. But this time, CYO books are coming back for adult readers.


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April 16, 2019 /Ari Mathae /Source
choose-your-own, marketing, covers, adult fiction, classic reads, literature, gamebooks, Bandersnatch, Shakespeare, Jane Austen, satire
Marketing